I often feel like Peritius is the Jan Brady of the business world:
- Highly ignored,
- always getting blamed when something goes wrong,
- not glamorous and
- getting the “left over” attention.
Peritius works on the execution side of strategy. We take the pretty, highly coifed strategy and we drive out the desired results. I know that sounds like I’m whining but…. I’m JAN.
Marcia is strategy. Sexy, smart and people are always throwing attention (in business…money) at her. If you are a successful strategy consulting company (you know who I’m talking about), money flows at your feet to help organizations define their strategic vision. Money is no object. Don’t forget…Marcia is sexy. Everyone wants to be Marcia. She’s exciting.
In Jan’s world, she is often overlooked. Jan is dull. Just a necessary evil in drafting up that wonderful Marcia strategy. A cog in the wheel. In other words, “Jans” are considered a dime a dozen. Who cares about Jan? Jan’s role plays a far second to Marcia. If Jan doesn’t get the attention she needs and people don’t understand her role in the whole scheme of things, it usually translates to a poor implementation of the strategy.
Without an effective implementation of the strategic plan that your company spent so much money on, it becomes a futile exercise. Seen that too often. Millions of dollars spent and results that never got companies where they expected.
Yet, here is the newest rub. Some of the Tier One strategic consultancies are now getting more involved in execution. Marcia sees that to grow, she needs to branch out into Jan’s space. (See what I’m saying???)
But these are two different skill sets that aren’t easily translated. Strategy has the attention of executive management. This small group spends millions and freely gives the consultants the latitude to do their thing.
Implementation is more about working with the lower echelons of the organization. The Jans. People skills become much more critical in this world. You don’t have carte blanche to make things happen because you have the masses that don’t always play along. Implementation is more about making your way into everyone’s life when they don’t “see” you and finding a way to still get what you need to happen. We have seen organizations try and play in each other’s space and seldom succeed. Marcias make things happen by dating the football quarterback. Jans get things done by pushing harder.
So I’m okay remaining Jan. Look how she came out. In later years, Jan was a smart business woman and held her own.
They both have their own roles in life and business. Face it. Where would Marcia be without Jan? Without both of them in the picture, there would be far fewer good story lines.